2026 Ford Bronco
2026 Ford Bronco in Medford, WI
MSRP
$40,795
MPG
25 City
30 Highway
5 Vehicles Available
2026 Ford Bronco
The 2026 Ford Bronco® remains one of the most authentic off-road SUVs on the market, combining removable doors and roof panels with renowned trail capability and smart tech to make your adventures even more immersive. Available at Medford Motors in Medford, Wisconsin, the Bronco lineup spans from a rugged Base model to the desert-running Bronco Raptor®, giving Wisconsin drivers a 4x4 designed for everything from daily commuting to backwoods exploration.
Trim Levels
The Bronco lineup begins with the all-essentials Base model, equipped with features like part-time 4WD, a 12” digital instrument cluster paired with a 12” touchscreen, and a removable roof and doors. Big Bend™ adds greater everyday comfort with available heated seats, dual-zone climate control, and enhanced driver-assistance technologies. It offers a long list of packages like the off-road Black Diamond™, retro-vibe Free Wheeling™, and the Black Appearance Package. Outer Banks™ shifts toward premium refinement with leather-trimmed seating, heated front seats, ,heated steering wheel, and LED lighting, as well as an uplevel Lux Package. Badlands™ is engineered for serious trail work, boasting high-performance monotube shocks, e-locking differentials, and a host of available off-road enhancements. Choose from a wide range of 2-tone roof color options, while pre-wired auxiliary switches and an easy-washout interior come standard. The Heritage Edition blends modern Bronco performance with classic Ford styling, while the Stroppe Edition pays tribute to Ford's desert-racing heritage with distinctive appearance treatments and specialized equipment. The top-tier Bronco Raptor® transforms the SUV into a high-performance off-road machine with wider track dimensions, upgraded suspension components, aggressive styling, and exclusive performance-focused engineering.
Powertrains
The standard 2.3L EcoBoost® turbocharged 4-cylinder engine produces 300 hp and 325 lbs. ft. of torque. Pair it with your choice of a 10-speed automatic transmission or a 7-speed manual transmission with crawler gear for a more hands-on feel. Available on select trims, the 2.7L EcoBoost® V6 delivers 330 hp and 415 lbs. ft. of torque, paired with a 10-speed automatic transmission for more robust off-road adventures. The trail-dominating Raptor® receives the exclusive 3.0L EcoBoost® V6, generating up to 418 hp and 440 lbs. ft. of torque for maximum high-speed off-road performance.
Performance
Every Bronco features standard 4x4 capability and a Terrain Management System™ with G.O.A.T. Modes® (Goes Over Any Type of Terrain), designed to adapt to changing terrain. These include Eco, Sport, and Slippery for everyday use, while Sand/Snow, Mud/Ruts, Rock Crawl, and the Raptor®-exclusive Baja modes equip you for any challenge. The Bronco offers up to 13.1” of ground clearance, 37” of water-fording capability, and features like the Sasquatch™ Package’s 35” all-terrain tires, HOSS (High-Performance Off-Road Stability Suspension). The Bronco can tow up to 4,500 lbs., letting you haul small campers, boats, and outdoor equipment. With options like Trail Control™ off-road cruise control, Trail Turn Assist for greater maneuverability, and Trail One-Pedal Driving, you can concentrate on the off-road experience with more confidence.
Interior
The Bronco's cabin balances durability with comfort. Choose from 2-door and 4-door body styles, seating up to 5 passengers. Seating materials cater to your preferences ranging from durable cloth, marine-grade vinyl, and premium leather, depending on trim. 4-door models offer generous cargo flexibility with numerous storage solutions, and over 38 cu. ft. of cargo area to use, even when it’s fully-occupied. Fold-flat rear seating opens that up to 83 cu. ft. to accommodate all your adventure needs.
Technology
Every 2026 Bronco features a 12” SYNC® 4 touchscreen, wireless Apple CarPlay® and Android Auto™, cloud-connected navigation capability, and over-the-air updates. Available upgrades include Connected Navigation, a 360-degree camera system, a 12-speaker B&O® sound system, Ford Connectivity Package services, integrated Wi-Fi hotspot capability, and advanced trail-focused camera views that help drivers navigate difficult terrain.
Safety
Every Bronco is fortified with Ford Co-Pilot360™ technologies, including Pre-Collision Assist with Automatic Emergency Braking, Post-Collision Braking, and a rearview camera to guide you and step in when you need it most. Available features like Blind-Spot Information System, Lane-Keeping System, Adaptive Cruise Control, and Evasive Steering Assist instill extra confidence, while front parking sensors and a 360-degree camera system take the guesswork out of tight spots. Combined with the Bronco's rugged construction, these systems provide confidence both on Wisconsin highways and far beyond the pavement.
Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied. All vehicles are subject to prior sale. Price does not include applicable tax, title, license, and $285 service fees. ‡Vehicles shown at different locations are not currently in our inventory (Not in Stock) but can be made available to you at our location within a reasonable date from the time of your request. MSRP may not represent the actual price at which vehicles are sold in this trade area.