New Ford Trucks and SUVs | Ford Models in Medford, WI

Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied. All vehicles are subject to prior sale. Price does not include applicable tax, title, license, and $285 service fees. ‡Vehicles shown at different locations are not currently in our inventory (Not in Stock) but can be made available to you at our location within a reasonable date from the time of your request. MSRP may not represent the actual price at which vehicles are sold in this trade area.

*Any MPG listed is based on model year EPA mileage ratings. Use for comparison purposes only. Your actual mileage will vary, depending on how you drive and maintain your vehicle, driving conditions, battery pack age/condition (hybrid only) and other factors.

Why Buy Your New Ford at Medford Motors?

Discover the latest 2025 Ford cars, trucks, and SUVs at Medford Motors. As your trusted Ford dealer in Central Wisconsin, we make it simple to find the right vehicle for your lifestyle. Browse our inventory, use search filters to narrow by model or body style, and schedule a test drive today. From versatile SUVs like the Bronco Sport to the legendary F-150 pickup, our 2025 lineup has something for everyone. Families love the Explorer’s space, while adventurers choose the Bronco. Get pre-approved online and take the first step toward your new Ford today. Looking for value? Explore our used inventory and cars under $20K. No matter what you’re shopping for, Medford Motors is here to help you drive home happy.

At Medford Motors, we’re more than just a Ford dealership—we’re a trusted part of the Medford and Central Wisconsin community. Our mission is to match every driver with a vehicle that fits their lifestyle, whether that means tackling snowy backroads, hauling gear for work, or keeping your family comfortable and safe on daily drives. With decades of experience serving Wisconsin drivers, we understand the unique needs of our region and stock vehicles that perform in every season.

Our showroom features the complete lineup of 2025 Ford models, from best-selling trucks like the Ford F-150 to versatile SUVs such as the Bronco Sport, Explorer, and Escape. Families appreciate the space and safety of the three-row Ford Explorer, while adventurers choose the rugged Bronco for off-road capability. We also carry Ford’s growing line of electrified vehicles, including the all-electric Mustang Mach-E and the F-150 Lightning, giving you the latest options in efficiency and innovation.

Beyond new models, Medford Motors offers a wide selection of reliable used cars, trucks, and SUVs, including affordable options under $20,000. Every vehicle is backed by expert service from our certified Ford technicians, making it easy to keep your investment running at its best. Whether you’re buying new or used, you’ll also benefit from our flexible financing solutions, designed to fit your budget and get you on the road faster.

When you choose Medford Motors, you’re choosing a dealership that values honesty, transparency, and customer satisfaction. From online tools like financing pre-approval to our friendly in-store team, we make the process simple and stress-free. Visit us today and see why drivers from Medford, Eau Claire, Merrill, and across Wisconsin trust Medford Motors for all their Ford sales, service, and financing needs.

Frequently Asked Questions

What drivetrain is best for Wisconsin?

Wisconsin drivers often face snow, ice, and wet roads. For year-round confidence, all-wheel drive (AWD) and four-wheel drive (4WD) are great options. Ford offers both across SUVs and trucks like the Bronco, Explorer, and F-150—perfect for Wisconsin weather and terrain. Front-wheel drive is efficient, but AWD/4WD gives added traction for peace of mind.

Is AWD worth it in Wisconsin?

Yes. If you live in Wisconsin and drive during winter months, AWD is highly beneficial. Ford SUVs like the Escape comes with available AWD, giving you more control on slick roads while still offering strong fuel economy.

What cars is Ford making in 2025?

Ford’s 2025 lineup includes favorites like the F-150, Bronco, Explorer, and Escape, along with hybrid and electric models like the Mustang Mach-E and F-150 Lightning. Ford continues to expand its EV options while refining its best-selling trucks and SUVs.

What new vehicles is Ford coming out with in 2026?

While not every 2026 Ford model is announced yet, Ford has confirmed an expansion of its electric and hybrid lineup. Expect updates to the Mustang Mach-E, F-150 Lightning, and next-generation hybrid SUVs. Medford Motors will share details as they’re released, so check back often for the latest Ford news.

What is the best Ford car for a family of 5?

For families of five, the Ford Explorer is a top choice with three-row seating, safety technology, and ample cargo space.

What is the most reliable used commuter car?

For a dependable commuter, the Ford Escape remains one of the best choices, offering strong fuel economy, comfort, and available AWD for Wisconsin weather.

Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied. All vehicles are subject to prior sale. Price does not include applicable tax, title, and license charges. ‡Vehicles shown at different locations are not currently in our inventory (Not in Stock) but can be made available to you at our location within a reasonable date from the time of your request, not to exceed one week. MSRP may not represent the actual price at which vehicles are sold in this trade area.

Medford Motors, Inc.